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Ullmanna has been recognized by Agri Business Review Magazine as the exclusive recipient of “Top AI In-Row Weeding Solution in Europe 2025,” based on our proprietary methodology, reflecting its position in the industry, and is also named among “Top Agri AI Solutions in Europe,” reflecting its broader leadership. This profile has been developed by the Agri Business Review research and editorial team based on insights from an interview with Martin Ullmann, Co-Founder and CEO.
Martin Ullmann, Co-Founder and CEO
• Unmatched Visibility in Any Condition – Changing light can throw off most weed control systems, especially those with fixed lighting. Ullmanna’s AROW toolkit takes a more innovative route with adaptive LED lighting that adjusts on the fly—whether it’s midday sun or working after dark. With the ability to capture a lot of detailed images per second per row and process them in real time using Nvidia Jetson Nano chips, AROW assures faster, more accurate weed removal that protects crops and keeps operations running smoothly.
If you’re an organic sugar beet farmer in Austria, Germany or elsewhere managing 50 hectares, staying compliant with organic farming standards typically means relying on manual weeding—a labour-intensive task that demands an estimated 10,000 to 15,000 labour hours per season. At €15 per hour, that amounts to an annual cost of up to €225,000. But what if you could cut up to 90 percent of that?
The system is backed by a growing database of over 90 crop models and can learn to recognise a new crop within hours. It collects real-time data while the AROW toolkit processes it, enabling accurate root detection via the 2D camera and dynamic crop-height control through the 3D camera. Operators can define the desired weeding depth on a tablet, and the robotic knives adjust accordingly—no bulky wheels or mechanical depth gauges are required.
What began as a challenge from Martin’s agronomist father-in-law sparked the development of Ullmanna’s AI-powered weeding system. Drawing on his IT expertise and support from innovation grants in Czechia, Martin shifted from building entire machines to creating a scalable, camera-based solution. Today, Ullmanna develops all technology in-house and collaborates with equipment manufacturers across Europe and Japan, expanding into the U.S., Australia and the Middle East. Management
Martin Ullmann, Co-Founder and CEO
Description
Ullmanna, founded in 2019 in Czechia, develops AI-powered weeding solutions like AROW and NEWMAN to revolutionise organic farming. Its technology reduces labour costs by up to 90 percent, enhances sustainability by eliminating chemical herbicides and boosts productivity across diverse crops, making organic farming more efficient and economically viable.
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