DeltAg

What if plants could be empowered to unlock their full potential, growing stronger, absorbing nutrients more efficiently and thriving when faced with environmental pressures, biological challenges or physiological stress?

Since 1989, DeltAg has made this a reality with its plant catalysts. Soil Solution, Seed Coat, CropKarb and PercPlus are not run-of-the-mill nutrient supplements. They are cleverly designed to activate a plant’s natural biochemical process and supercharge its ability to thrive.

It’s a breakthrough in how we think about plant growth.

“We don’t sell biological products. Instead, we harness the way plants naturally function. My goal is to work with nature, not trick a plant into doing something it doesn’t want to do,” says Johnny McRight, founder, describing its products’ value.

The roots of DeltAg’s story go deep, starting with something as simple yet innovative as soil testing. When McRight unveiled his color-coded soil maps in 1976, they weren’t just filled with raw data. These maps gave farmers clear, actionable insights into improving crop productivity. But McRight quickly realized that despite farmers’ efforts and significant spending on fertilizers and micronutrients, the results weren’t matching up. Determined to bring real change, McRight set out to help farmers move from habit-driven practices to precision-driven success.

One of DeltAg’s cornerstone innovations is Soil Solution, a product designed to increase the activity of native soil microbes, thus increasing soil aeration, which boosts fertilizer efficiency and restores ecological balance. By promoting healthier soil and creating stronger root systems, Soil Solution lays the foundation for higher crop yields. This is especially crucial in fields where repeated use of salt-based fertilizers, pesticides and cultivation has stunted microbial growth.

To complement this, Seed Coat, a dry powder treatment applied directly to seed before planting, further strengthens crop resilience. Improving emergence and early growth, Seed Coat produces robust plants that are better equipped to withstand environmental challenges. The benefit of Seed Coat also extends through a liquid foliar treatment, PercPlus, a mixture of nutrients formulated to further aid root development, thus supporting seedlings during their most vulnerable first three to five weeks of development and early growth.

For seedlings already showing signs of stress, such as chlorosis and stunted growth, McRight developed MicroVite, a targeted relief that, when paired with PercPlus, aids recovery, promoting growth and restoring plant health.

As plants mature, DeltAg’s CropKarb solution becomes essential, providing a blend of Potassium Plus, Boron Plus and PercPlus actives to support fruit development and maturation. By keeping the root system active, CropKarb enhances fruit retention, size and overall crop quality.

Together, these solutions, incorporating essential nutrients such as potassium, calcium, magnesium, sulfur and the key micronutrients boron, copper, iron, manganese and zinc, create an integrated, root-to-fruit approach to plant care. This holistic strategy ensures that crops have the support they need at every stage of development.

Central to DeltAg’s success is its innovative ‘pull-through’ sales model, which shifts the traditional focus from simply placing products on shelves to engaging directly with farmers. Sales consultants spend 80 percent of their time on farms, building relationships based on trust and deep understanding. They work alongside farmers to identify specific challenges, offering customized solutions tailored to each field’s needs. This hand-son, consultative approach naturally generates demand at the grassroots level, prompting retailers to stock DeltAg products. By cultivating trust with farmers and fostering strong relationships with retailers, DeltAg ensures not just product movement but a sustainable, reliable distribution network.

The driving force behind DeltAg’s operations is its thorough formulation process. A dedicated chemist crafts each batch of product with precision to deliver high performance and compatibility. Before any product hits the market, it goes through a stringent process in the compatibility lab, where chemical interactions are tested for safety and stability. This ensures that the right products are mixed in the correct order, preventing undesirable reactions and enhancing overall product efficacy.

At the core of DeltAg’s mission is a steadfast promise to resilience, for both plant health and within its operations. This focus on long-term sustainability fuels DeltAg’s vision for a greener, healthier future, where both the land and its stewards can flourish.