agribusinessreview.comDECEMBER 20256EDITORIALLayla HawkinsManaging Editoreditor@agribusinessreview.comEDITORIAL STAFFAva GarciaDavies MedowsJohnson HellerJoshua ParkerVISUALIZERSSamaelPresley MeadowDisclaimer: *Some of the Insights are based on our interviews with CIOs and CXOsMANAGING EDITORLayla Hawkins Agri Business Review Visit www.agribusinessreview.comCopyright © 2025 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.DECEMBER 2025, Vol - 05, Issue - 23 (ISSN 2832-3335)Published by ValleyMedia, Inc. TO SUBSCRIBE TOVian IsaacWater, Innovation and the Future of European AgricultureWater stress has become one of the defining challenges for European agriculture. What was once seen as a southern concern now affects the entire continent as drought, shifting rainfall and rising demand reshape everything from Mediterranean orchards to northern grain belts. Policymakers, farmers and researchers recognize that water scarcity is a systemic threat to food security, rural economies and ecological stability. As a result, the focus has shifted from short-term crisis management toward building lasting resilience across Europe's agricultural systems.This shift has accelerated the adoption of precision water management and circular water strategies. Farmers are increasingly using sensors, satellite data and AI-guided irrigation to deliver water only where it is needed, while regenerative practices such as soil moisture conservation, crop diversification and agroforestry strengthen these gains. At the same time, wastewater recycling, stormwater harvesting and decentralized treatment systems are becoming essential elements of rural and urban planning. These changes reflect a broader trend. The Water Stress Solution Europe market is projected to reach USD 176.48 billion by 2035, growing at a CAGR of 6.58 percent. The magazine features a thought-provoking article from Willem Unger, Global Director of Plant-Based Solutions and member of Executive Leadership Team at Royal Agrifirm Group. In it, Unger discusses how data, digital technologies and value-chain innovation can drive a sustainable ecological and economic transition in European arable farming. Additionally, an article by William Barbier, Head of Research & Development at Florensis, explores how sustainable horticulture can be advanced through modernized growing practices, innovative technologies and industry-wide efforts to reduce environmental impact while maintaining economic viability.We hope this edition offers perspectives that help agricultural leaders, policymakers and innovators navigate Europe's evolving sustainability landscape. In a sector shaped by resilience, stewardship and scientific progress, this issue highlights the commitment, collaboration and forward thinking that will define the future of sustainable farming.Let us know your thoughts!sales@agribusinessreview.comeditor@agribusinessreview.commarketing@agribusinessreview.comEMAILEUROPEBUSINESS SOLUTIONS THAT DRIVE AGRICULTURE SECTOR
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